ExoClick is a Barcelona-based online advertising network that provides ad services to publishers and advertisers worldwide. The platform has grown to become one of the largest ad networks in the world, with more than 8 billion daily impressions across 250+ ad formats. In this review, we’ll examine ExoClick’s features, pros, cons, and overall rating.

Features:

ExoClick offers a wide range of features for both publishers and advertisers. Some of the key features include:

For Publishers:

1. High-quality ad inventory: ExoClick has an extensive network of publishers that enables it to provide a wide range of ad inventory, including display ads, pop-unders, interstitials, native ads, and more.
2. Advanced targeting options: ExoClick allows publishers to target their ads based on various criteria, including demographics, geolocation, device type, and more.
3. Multiple ad formats: ExoClick offers a wide range of ad formats, including standard display ads, video ads, and native ads, among others.
4. Real-time reporting: Publishers can track the performance of their ads in real-time using ExoClick’s reporting dashboard, which provides detailed insights into clicks, impressions, CTRs, and more.
5. User-friendly interface: ExoClick’s interface is intuitive and easy to use, allowing publishers to set up and manage their ad campaigns quickly.

For Advertisers:

1. Extensive reach: ExoClick’s ad network reaches over 2 billion unique users worldwide, providing advertisers with a vast audience to target.
2. Advanced targeting options: Advertisers can target their ads based on various criteria, including demographics, geolocation, device type, and more.
3. Multiple ad formats: ExoClick offers a wide range of ad formats, including standard display ads, video ads, and native ads, among others.
4. Real-time reporting: Advertisers can track the performance of their ads in real-time using ExoClick’s reporting dashboard, which provides detailed insights into clicks, impressions, CTRs, and more.
5. Fraud detection: ExoClick uses advanced technology to ensure that ads are shown to real users.

Pros:

1. Wide range of ad formats: ExoClick offers a wide range of ad formats, making it easy for publishers and advertisers to find the best design for their needs.
2. Advanced targeting options: ExoClick’s advanced targeting options enable publishers and advertisers to reach their desired audience precisely.
3. High-quality ad inventory: ExoClick’s extensive network of publishers ensures that the platform provides high-quality ad inventory that meets the needs of advertisers and publishers.
4. Real-time reporting: ExoClick’s real-time reporting dashboard provides publishers and advertisers with detailed insights into the performance of their ads.
5. Fraud detection: ExoClick’s advanced fraud detection technology ensures that ads are shown to real, human users.

Cons:

1. Limited customer support: Some users have reported that ExoClick’s customer support is less responsive.
2. Steep learning curve: ExoClick’s platform can be complex and overwhelming for new users, making navigating difficult.
3. High minimum deposit: ExoClick requires a minimum deposit of $200 for advertisers, which can be prohibitive for some.

Rating:

ExoClick is a robust and feature-rich ad network that offers a wide range of ad formats, advanced targeting options, high-quality ad inventory, and real-time reporting. While its customer support can be lacking and its platform can have a steep learning curve, the platform’s advanced fraud detection technology and extensive reach offset these drawbacks. Overall, ExoClick is an excellent choice for publishers and advertisers looking for a reliable and versatile online advertising network. With its vast reach and advanced targeting options, ExoClick provides a perfect opportunity for advertisers to reach their desired audience and boost their ROI while publishers can monetize their traffic effectively and generate revenue. Although its customer support may not be as responsive as some users would like, ExoClick’s overall features and benefits make it a solid choice for those looking to advertise or monetize their online content. Therefore, we give ExoClick an overall rating of 4 out of 5.